Executive Dashboard KOL

Satu executive view untuk membaca hasil konten KOL dari Awareness sampai Sales.

UI Prototype KOL v4Executive tidak dipisah Awareness vs Sales. Funnel sekarang dibaca langsung dari metrik hasil konten: Impressions/Views → Engagement → Clicks → Orders → GMV/ROI.
s/d
PERIODE01 Feb 2026 — 07 Feb 2026
VS
COMPARISON25 Jan 2026 — 31 Jan 2026
s/d

KOL Outcome Comparison Trend

Total Views menjadi base exposure. Bandingkan dengan indikator Awareness maupun Sales.

KOL OUTCOME
BASE EXPOSUREImpressions / Views7.112.018▲ content exposure
Klik metrik pembanding untuk update grafik.
01 Feb02 Feb03 Feb04 Feb05 Feb06 Feb07 Feb
Baca alurnya: exposure → engagement → click → order → GMV. Jangan menilai reach dan sales secara terpisah.

Content Metric Funnel — Exposure → Conversion

Segitiga berbasis metrik hasil konten, bukan jumlah creator/deal: Impressions/Views → Engagement → Clicks → Orders → GMV/ROI.

CONTENT FUNNEL

Channel Contribution

Kontribusi output KOL berdasarkan platform konten.

CHANNEL
TikTok
72%
Instagram
28%
Reach DriverTikTokViews terbesar
Quality SignalInstagramBaca bersama ER

BOD Attention

Signal yang perlu keputusan, bukan daftar operasional.

ACTION

Collaboration Performance

Kontrol proses kerja sama KOL dari deal, SOW, pengiriman, upload, sampai evaluasi.

s/d
PERIODE UTAMA01 Feb 2026 — 07 Feb 2026
VS
COMPARISON25 Jan 2026 — 31 Jan 2026
s/d
Active Collaboration68▲ 12 vs comparison
KOL Posted49Creator unik
SOW Completion89,4%Healthy
On-Time Upload86,0%Actual ≤ ETA
Pending Evaluation6Need action

Collaboration Stage

WORKFLOW
Deal / SOW
68
Product Received
62
Content Posted
57
Evaluated
51

Upload Timeliness

ETA vs actual upload
86%On Time
On Time49
Late8

Deal Collaboration Summary

Hanya KOL dengan Status Deal dari Listing yang otomatis masuk ke sini.
SYNC FROM LISTING
Listing → Deal → Collaboration → Content Performance → Cost & EfficiencyLast sync —
CreatorPlatformObjectiveCollaboration TypeSOWLocked RateProduct CostShippingEst. PostingActual UploadPostEvaluationLast Update
Belum ada KOL berstatus Deal di Listing.

Content Performance

Evaluasi konten KOL dibedakan antara Awareness dan Sales. Insight berasal dari screenshot yang digenerate menjadi metrik.

Performance ObjectiveAwareness fokus reach + engagement; Sales fokus click → order → GMV.
s/d
PERIODE UTAMA01 Feb 2026 — 07 Feb 2026
VS
COMPARISON25 Jan 2026 — 31 Jan 2026
s/d
Total Views7.112.018Reach output
Total Engagement238.460Like + comment + share + save
Avg. ER4,8%Engagement quality
Content Evaluated51Insight completed
Winning Content12Candidate scale

Top Awareness Content by Views

SCREENSHOT INSIGHT
@Itingsmeledax
1.300.000
@kevinmichael08
237.100
@raisaaltmva
100.200
@wearbydhanii
45.900

Content Quality Mix

Views + engagement signal
12Winning
Winning / Scale12
Healthy22
Watch11
Weak6

Awareness Content Evaluation

KOL Deal otomatis tersedia. Tim tinggal upload screenshot insight untuk mengisi metrik.
DEAL SYNC + SCREENSHOT
Creator berasal dari Listing berstatus Deal · AwarenessLast sync —
CreatorChannelSOWEst. PostingViewsLikesCommentsShareSaveTotal EngagementERSignalActionLast Update
Belum ada Deal dengan objective Awareness.
Sales Attribution: CTR, CR, Orders dan GMV hanya digenerate ketika screenshot/source commerce attribution tersedia.
GMV KOLRp38.640.000UI demo · attributed GMV
CTR3,42%Clicks ÷ impressions/views source
CR4,18%Orders ÷ clicks
Orders186Attributed orders
GMV+ Content7Sales winner

Top Sales Content by GMV

ATTRIBUTION
@creator_sales_01
Rp12.600.000
@creator_sales_02
Rp8.700.000
@creator_sales_03
Rp5.200.000

Sales Funnel Health

UI demo
Views
1.720.000
Clicks
58.824
Orders
2.459

Sales Content Evaluation

KOL Deal otomatis tersedia. Screenshot attribution mengisi CTR, CR, GMV dan ROI.
DEAL SYNC + SCREENSHOT
Creator berasal dari Listing berstatus Deal · SalesLast sync —
CreatorChannelSOWEst. PostingViewsClicksCTROrdersCRGMVROISignalActionLast Update
Belum ada Deal dengan objective Sales.

Cost & Efficiency

Semua KOL berstatus Deal otomatis masuk ke Cost. Rate Card ditarik dari Listing; Sample Cost ditarik dari Sample Tracker. Awareness membaca CPM/CPV, Sales membaca budget terhadap GMV, CTR, CR dan ROI.

Efficiency ObjectiveFormula efisiensi berbeda menurut tujuan KOL.
s/d
PERIODE UTAMA01 Feb 2026 — 07 Feb 2026
VS
COMPARISON25 Jan 2026 — 31 Jan 2026
s/d

Deal Cost Summary

Auto sync: Listing Deal → Collaboration Type + Rate Card Cost + Sample Tracker → HPP & Ongkir.
LISTING + SAMPLE SYNC
Paid Endorse: Total Budget = Rate Card + Sample Cost · Barter: Total Budget = Sample Cost saja · Sample Cost = HPP + OngkirLast sync —
Deal Rate CardRp0Auto dari Locked Rate di Listing
Deal Sample CostRp0Auto HPP + ongkir dari Sample
Total Deal BudgetRp0Rate Card + Sample Cost
KOL Deal in Cost0Semua Deal otomatis tercatat
CreatorObjectiveCollaboration TypeRate CardSample HPPOngkirSample CostTotal BudgetCost SourceLast Update
Belum ada KOL berstatus Deal di Listing.
Total Collaboration CostRp10.300.000Rate + product + shipping
Avg. CPMRp1.448Cost ÷ views × 1.000
Avg. CPVRp1,45Cost ÷ views
Paid KOL14Locked rate > 0
High-Cost Watchlist4Need review

Actual CPM Benchmark

RATE + VIEWS
@Itingsmeledax
Rp7.692
@raisaaltmva
Rp14.970
@pahyi
Rp204.225

Awareness Cost Composition

Rate + product + shipping
69%Paid Rate
Creator Rate69%
Product Cost25%
Shipping6%
ROI KOL Sales: GMV yang dihasilkan ÷ Total Budget KOL · Total Budget = Rate Card Deal (hanya Paid Endorse) + Sample Cost (HPP + Ongkir) + biaya terkait. Untuk Barter, Rate Card = Rp0/N/A.
GMV KOL SalesRp38.640.000UI demo attribution
Total BudgetRp12.880.000All-in KOL cost
ROI3,00xGMV ÷ Total Budget
CTR3,42%Traffic efficiency
CR4,18%Sales conversion

ROI by Sales KOL

GMV ÷ BUDGET
@creator_sales_01
4,20x
@creator_sales_02
3,20x
@creator_sales_03
1,72x

Sales Efficiency Signal

CTR + CR + ROI
CTR3,42%Click quality
CR4,18%Order conversion
ROI3,00xReturn efficiency

Sales KOL Efficiency

Budget vs attributed GMV
CreatorTotal BudgetClicksCTROrdersCRGMVROIAction
@creator_sales_01Rp3.000.00022.8804,40%1.0524,60%Rp12.600.0004,20xScale
@creator_sales_02Rp2.718.75012.7103,10%4963,90%Rp8.700.0003,20xContinue

KOL Listing

Listing KOL dengan screenshot profile + content history. Set Objective, Collaboration Type, SOW, Est. Posting dan Status. Saat Status menjadi Deal, creator otomatis masuk Collaboration, Content Performance, dan Cost & Efficiency.

Channel Listing Pilih channel sebelum upload screenshot.

1. Screenshot Profil

Username, followers, following, total likes / account metric, dan niche.

Ctrl+V Screenshot Profile atau klik tombol Pilih Screenshot PASTE READY
Profile preview
Ctrl+V sekarang akan masuk ke screenshot profil.

2. Screenshot Riwayat Content

Gunakan grid / history content terbaru untuk menghitung Average Views.

Ctrl+V Screenshot Content History atau klik tombol Pilih Screenshot PASTE SCREENSHOT
Content history preview
Ctrl+V sekarang akan masuk ke riwayat content.
Vision IntegrationStatic HTML hanya menyiapkan upload/paste dan field hasil. Nilai screenshot asli akan diisi backend Vision saat production — tidak memakai dummy extraction.
Generate Listing membaca screenshot sesuai channel. Hasil auto tetap bisa dikoreksi.
CR

Creator Profile

TikTok · hasil screenshot bisa dikoreksi.
Username AUTO SCREENSHOT
Followers AUTO SCREENSHOT
Following AUTO SCREENSHOT
Total Likes / Account Metric AUTO SCREENSHOT
Niche AUTO / EDITABLE
Average Views AUTO CONTENT
View / Follower DERIVED
Estimated CPM RATE CARD ÷ AVG VIEW × 1.000
Objective · Manual
Collaboration Type · Manual
Rate Card · Manual WAJIB UNTUK PAID ENDORSE
Target SOW · Manual
Est. Posting · Manual
Status · Manual
Notes · Optional
Perubahan manual otomatis memperbarui Last Listing Update. Belum ada update manual

Content Snapshot

Dipakai hanya untuk menghitung Average Views dan efisiensi rate card.

AUTO
Average Views 84.200 Hasil rata-rata content yang terbaca
Estimated CPM Rp59.382 Rate Card ÷ Average Views × 1.000
Tidak menampilkan view video terakhir, median view, top view, atau posting recency. Fokus listing hanya pada metrik yang membantu shortlist dan negosiasi.

Creator Prospect Listing

Creator dari TikTok, Instagram, dan Shopee untuk shortlist dan approach.
CREATOR LISTING
ChannelUsernameObjectiveCollaboration TypeNicheFollowersAvg ViewsRate CardEst. CPMTarget SOWEst. PostingView / FollowerStatusLast Listing Update
TikTok@stylebyandre 186.500112.700 Rp53.239 60,4% 14 Agu 2026 · 11:18
Instagram@rafif.daily 92.30041.800 Rp83.732 45,3% 14 Agu 2026 · 10:42
Shopee@alifwears 251.800174.900 69,5% 14 Agu 2026 · 11:04
Auto: channel, username, followers, account metric, Average Views, View/Follower, Estimated CPM. Manual: Objective, Collaboration Type, Rate Card, Target SOW, Est. Posting, Status, Notes. Paid Endorse memakai Rate Card; Barter otomatis Rate Card Rp0/N/A dan cost hanya dari Sample. Status Deal otomatis sinkron ke Collaboration + Content Performance + Cost & Efficiency. Semua edit memperbarui Last Listing Update.

Content Assets

Kontrol aset setelah konten tayang: Ads Code, link video, owning content, dan draft file untuk reuse/boost.

Content with Ads Code87Ready to boost
Owning Content7Raw / draft secured
Missing Ads Code9Need follow-up
Missing Owning File5For selected content
Asset Completion78,0%Required assets complete

Asset Readiness

POST-COLLAB
Ads Code Ready
87
Video Link Ready
96
Owning File Ready
7

Asset by Channel

Available assets
68%TikTok
TikTok68%
Instagram32%

Ads Code Library

Contoh dari worksheet Creator Kode Ads
CreatorChannelProductVideoAds CodeStatus
@bangkim.storeTikTokHandbag SakataOpen Video#/AhSibT9FUV…Ready
@rasulsumardani_InstagramHandbag Enigma LiteOpen Reelsadcode-Q9jTBAlr…Ready
@wearbydhaniiTikTokKoko Ammar BlackOpen Video#0o/fWr9Jnib…Ready

Owning Content Library

Link post + raw/draft owning
CreatorChannelProductPostOwning DraftUsage
@LauragunawannTikTokHandbag Sakata UltimateVideoDrive FileBOOST READY
@ItsregaalInstagramKoko Ammar BlackReelsDrive FolderOWNED
@NaabitsaInstagramKoko Ammar + Gamis ZayyanProfileDrive FolderOWNED

Video Performance

Winning video, posting activity, dan benchmark per platform.

s/d
PERIODE UTAMA 2026-07-16 — 2026-07-22
VS
COMPARISON 2026-07-09 — 2026-07-15
Bandingkan s/d

Content Monetization Funnel

Volume posting harus berubah menjadi winning content, bukan hanya aktivitas.

VIDEO + POSTING
Total Video Posting
397activity
Video GMV+
10827,2%
Winning Video
48top output
Repeat Winner
24scale signal

Content Action Signal

Prioritas tindakan berdasarkan output konten.

ACTION
Scale Winner
48
Replicate Hook
36
Optimize Product Match
27
Stop / Replace
15
Fundamental: Video GMV+ rate lebih penting daripada hanya jumlah posting. Daily Posting tetap menyimpan video GMV 0 untuk menghitung hit rate.

TikTok Shop Video Affiliate

Top video benchmark + aktivitas posting harian dari report Video Performance dan Daily Posting.

Rp11.430.000
Top Video GMV
Top Video Creatoragariism
Top Video GMVRp11.430.000
Top Video Item42
Winning ProductSakata Ultimate
Video Aktif by GMV18
Video Terposting (7 Hari)42
Creator Aktif Posting31

Video Terposting per Tanggal

Filter aktif: 7 hari terakhir
Total Video Terposting42
Video Aktif by GMV18
Creator Aktif Posting31
3 Agu
30 video
4 Agu
36 video
5 Agu
42 video
6 Agu
38 video
7 Agu
35 video
8 Agu
33 video
9 Agu
37 video
Catatan: blok ini membaca Daily Posting. Saat filter 7 Hari aktif, sistem menjumlahkan berapa video affiliate diposting per tanggal dan memisahkan mana yang sudah menghasilkan GMV.

Video Aktif by GMV

Video dengan GMV > 0 pada periode terpilih
agariism · 7643008630765161749Sakata Ultimate · Post 02 Agu
Rp11.430.00042 item
agariism · 7618847617211993365Naka Handbag · Post 02 Agu
Rp7.870.00036 item
kangaep24 · 7611128434894490888Sakata Ultimate · Post 03 Agu
Rp7.230.00028 item
vialeensy · 7559655680211307788Sakata + Tumbler · Post 04 Agu
Rp6.340.00021 item
Definisi: Video Aktif by GMV = jumlah video dari raw Video Performance yang menghasilkan GMV pada periode filter. Cocok untuk membaca berapa video yang benar-benar berkontribusi, bukan sekadar terposting.

Top 5 Video — TikTok Shop

Rank by GMV
1
Sakata Ultimate
Rp11.430.000Buka Video
2
Naka Handbag
Rp7.870.000Buka Video
3
Sakata Ultimate
Rp7.230.000Buka Video
4
Sakata + Tumbler
Rp6.340.000Buka Video
5
Sakata Ultimate
Rp2.490.000Buka Video
1–10 dari maksimal 100
RankCreatorVideoProdukGMVItem
1agariismBuka video ↗Sakata UltimateRp11.430.00042
2agariismBuka video ↗Naka HandbagRp7.870.00036
3kangaep24Buka video ↗Sakata UltimateRp7.230.00028
4vialeensyBuka video ↗Sakata + TumblerRp6.340.00021
5mas.albyy7Buka video ↗Sakata UltimateRp2.490.0009
Rank 6–100 akan ditarik dari raw video TikTok saat data source terhubung.
1–10 dari maksimal 100
Performance: jangan render ribuan video sekaligus. Ambil maksimal 100 berdasarkan ranking, lalu tampilkan 10 per halaman. Ini tetap ringan walaupun raw punya 8.000+ video.

Winning Pattern

Video winning didominasi Sakata Ultimate dan Naka Handbag. agariism menjadi benchmark utama dari GMV video.

Action

Duplikasi hook, angle, dan CTA dari top video ke Middle Creator. Prioritaskan SKU yang sudah terbukti menghasilkan GMV.

Shopee Video Affiliate

Struktur evaluasi video Shopee sudah disiapkan.

Menunggu raw video

Top video Shopee belum tersedia di report contoh

Report yang ada menunjukkan performa channel Shopee Video, tetapi tidak menyediakan ranking video individual. Saat raw video Shopee tersedia, tab ini akan menampilkan creator, video/content ID, produk, GMV, qty, click, CR, benchmark, link video, serta ringkasan video aktif by GMV dan video terposting per tanggal sesuai filter.

Tokopedia Video Affiliate

Struktur evaluasi video Tokopedia siap.

Menunggu raw

Data video Tokopedia belum tersedia

Saat raw tersedia, sistem akan membuat ranking top video Tokopedia dengan metrik yang sama, termasuk video aktif by GMV, posting harian sesuai filter, dan link klik langsung ke video jika URL/content link tersedia.

Live Streaming Performance

Session LIVE, GMV hit rate, dan top performance.

s/d
PERIODE UTAMA 2026-08-03 — 2026-08-09
VS
COMPARISON 2026-07-27 — 2026-08-02
Bandingkan s/d

LIVE Session Monetization Funnel

Menilai apakah volume session benar-benar menghasilkan GMV.

DAILY LIVE
Total Session
18100%
Session GMV+
738,9%
Session GMV 0
1161,1%
GMV Hit Rate38,9%Masih banyak session GMV 0.
Marketing ActionOptimizeAudit host/creator, product selection, dan jam session.

Session Volume vs Productive Session

Daily trend untuk memastikan penambahan session tidak sekadar menambah volume.

FUNDAMENTAL
3 Agu
4 Agu
5 Agu
6 Agu
7 Agu
8 Agu
9 Agu
Total SessionSession GMV+

TikTok Shop Live Affiliate

Satu source harian: upload seluruh session LIVE per tanggal. Semua session disimpan, lalu dashboard membandingkan total session dengan session yang menghasilkan GMV.

Rp3.740.000
Total GMV LIVE · 7 Hari
Total Session LIVE18
Session Menghasilkan GMV7
Session GMV = 011
GMV Hit Rate38,9%
Total GMV LIVERp3.740.000
Top Live Creatortasanid1
Top GPM SessionRp1.500

Session LIVE per Tanggal

Filter aktif: 7 hari terakhir
Total Session18
Session + GMV7
Session GMV = 011
GMV Hit Rate38,9%
3 Agu
2 sesi
4 Agu
3 sesi
5 Agu
3 sesi
6 Agu
3 sesi
7 Agu
2 sesi
8 Agu
3 sesi
9 Agu
2 sesi
Definisi: blok ini membaca AFF_LIVE_DAILY_PERFORMANCE. Setiap file di-import per tanggal dan semua session disimpan. Saat filter 7 Hari aktif, sistem menggabungkan 7 import harian dan menghitung total session + session yang menghasilkan GMV.

Session LIVE Menghasilkan GMV

Session dengan GMV > 0 pada periode terpilih
tasanid1 · Promo handbag murce DISK...04/08/2026 15.57 · 1j 15m 18s
Rp820.1003 produk terjual · GPM Rp1.500
kangaep24 · ID:766981...03/08/2026 21.28 · 2j 31m 25s
Rp763.0003 produk terjual · GPM Rp193
tasanid1 · Promo handbag murce DISK...07/08/2026 09.32 · 1j 43m 27s
Rp516.1002 produk terjual · GPM Rp592
kangaep24 · ID:767092...06/08/2026 21.17 · 2j 40m 46s
Rp505.3002 produk terjual · GPM Rp226
Definisi: daftar ini hanyalah subset dari seluruh session yang tersimpan. Session dengan GMV = 0 tetap ada di database dan ikut denominator GMV Hit Rate = Session dengan GMV ÷ Total Session.

Top Session LIVE — TikTok Shop

Benchmark LIVE affiliate berdasarkan GMV session

Rekomendasi field utama: Creator, Judul/ID Session, Tanggal, Durasi, GMV, Produk Terjual, Refund, GPM Session, Avg Durasi Tonton.

Session LIVETanggalCreatorGMVProduk TerjualRefundGPM Session
Promo handbag murce DISK...
1j 15m 18s
04/08/2026 15.57tasanid1Rp820.1003Rp0Rp1.500
ID:7669812195990999777
2j 31m 25s
03/08/2026 21.28kangaep24Rp763.0003Rp0Rp193
Promo handbag murce DISK...
1j 43m 27s
07/08/2026 09.32tasanid1Rp516.1002Rp0Rp592
ID:7670922579087674113
2j 40m 46s
06/08/2026 21.17kangaep24Rp505.3002Rp0Rp226
Promo handbag murce DISK...
1j 25m 36s
08/08/2026 16.11tasanid1Rp298.4001Rp0Rp744

Map Dashboard yang Disarankan

1. Ringkasan hasil: GMV, session, live aktif, produk terjual. 2. Productivity: live terposting per tanggal. 3. Quality: GPM, refund, durasi tonton. 4. Ranking session & creator. 5. Insight action untuk optimasi minggu depan.

Action

LIVE dinilai dari dua sisi: Total Session dan Session Menghasilkan GMV. Selisihnya menunjukkan session GMV = 0, sementara GMV Hit Rate menunjukkan seberapa efektif aktivitas LIVE menghasilkan transaksi.

Backend Map

Cukup 1 source harian: LIVE Performance per tanggal → semua session masuk AFF_LIVE_DAILY_PERFORMANCE. Dashboard 7 Hari / Bulan tinggal mengagregasi import harian tersebut.

Shopee Live Affiliate

Struktur dashboard LIVE Shopee sudah disiapkan.

Menunggu raw LIVE

Data LIVE Shopee belum tersedia

Saat raw LIVE Shopee tersedia, tab ini sebaiknya menampilkan: GMV LIVE, session aktif by GMV, total LIVE terposting per tanggal, creator live aktif, produk terjual, refund, GPM/hasil per session, dan ranking top session.

Tokopedia Live Affiliate

Struktur LIVE Tokopedia juga bisa mengikuti pola yang sama.

Menunggu raw LIVE

Data LIVE Tokopedia belum tersedia

Saat raw tersedia, sistem akan menampilkan ringkasan hasil LIVE, posting harian LIVE, session aktif by GMV, ranking creator LIVE, dan insight per produk/session.

Sample Tracker KOL

Manual seperti Affiliate. Pilih SKU internal MASTER SKU → Product + Total HPP otomatis, Ongkir manual, Product Cost dan Progress SOW otomatis.

Total Sample 5 Creator / shipment row
Total Product Cost Rp2.190.000 HPP + ongkir
Content Submitted 13 Total link video terisi
SOW Completion 86,7% Link terisi ÷ target SOW

Report Sample Affiliate

Semua field operasional diisi manual. Formula cost, progress SOW, dan Last Update dihitung otomatis.
MANUAL TRACKER
Video link akan berubah menjadi Video 1, Video 2, dst. setelah URL ditempel.
MASTER SKU Source: dropdown memakai SKU internal dari sheet MASTER SKU, bukan SKU marketplace. Product + HPP mengikuti SKU yang dipilih. HPP = TOTAL HPP MASTER SKU
No. Tgl Pengiriman Username Platform Target SOW SKU Produk Product HPP / Unit Ongkir Product Cost Collaboration Progress SOW Last Update Video 1 Video 2 Video 3 Video 4 Video 5 Video 6 Video 7 Video 8 Video 9
1 Rp165.000 2 / 3 23 Jan 2026 · 14:20
2 Rp140.000 2 / 2 23 Jan 2026 · 14:24
3 Rp180.000 1 / 5 12 Agu 2026 · 16:40
Manual: Tanggal Pengiriman, Username, Platform, Target SOW, pilih SKU Produk, Ongkir, Collaboration, dan link Video 1–9. Auto: Product + HPP dari MASTER SKU, Product Cost = Total HPP + Ongkir, Progress SOW = jumlah link terisi ÷ Target SOW, Last Update, dan summary.

Timeline Semua Divisi

Timeline ini tidak diinput manual. Seluruh blok otomatis dihasilkan dari Task List setiap divisi.

Source of Truth = Task List. Saat task dibuat atau diubah di Project, timeline ikut berubah otomatis berdasarkan Start Date + Deadline + Division + Type + Campaign + Status. Jadi tim tidak perlu maintain dua data berbeda.
Periode:
Task Aktif Minggu Ini23
Affiliate Task7
Campaign Task14
BAU / Routine9
Divisi / Workstream
Sen 10
Sel 11
Rab 12
Kam 13
Jum 14
Sab 15
Min 16
AdsGenerated dari task Ads
Scale Hero SKUCampaign · In Progress
Affiliate · ROLE KAMUTask dari Project Affiliate
Review CreatorBAU · 12:00
Shortlist 9.9Campaign · 17:00
MarketplaceGenerated dari task Marketplace
Lock Promo + PDP9.9 · Due 11 Aug
Live StreamingGenerated dari task Live
V2L + Product RotationCampaign support
Customer ServiceGenerated dari task CS
Promo Brief + BroadcastCampaign support
BAU / Routine Campaign Done Task divisi lain

BAU → Timeline

Recurring task menghasilkan occurrence sesuai jadwal. Contoh: Review Creator Performance muncul setiap hari aktif tanpa perlu membuat task baru manual.

Campaign → Timeline

Task campaign tampil sepanjang Start Date sampai Deadline. Jika deadline berubah di Project, panjang atau posisi blok timeline ikut berubah otomatis.

Next Week Preview

Generated dari task upcoming
StartDivisionTaskTypeSourceDue
17 AguAffiliateReaktivasi Winning Creator Wave 2Campaign9.9 Mega Campaign19 Agu
18 AguAffiliateRelease Sample Batch 9.9 #02Campaign9.9 Mega Campaign20 Agu
21 AguAffiliateWeekly Creator Tier ReviewBAU WeeklyRecurring Weekly21 Agu

Project — Execution System

Struktur ini dibuat sama untuk semua divisi. Performance boleh berbeda, tetapi setiap tindakan masuk ke bahasa kerja yang sama.

Universal execution flow: Direction / Performance Signal / Weekly Review / Routine → Task → To Do → Doing → Review → Done. Semua divisi memakai field dan rule completion yang sama.
Periode:
s/d
Work Type:
Throughput Minggu Ini8
Meaningful task selesai
Current WIP3 / 3
Limit sudah penuh
On-Time Rate88%
Sesuai komitmen deadline
Blocked1
Butuh bantuan / dependency
Avg Cycle Time2,4 hari
Start → Done
Unplanned Work18%
Task dadakan minggu ini
Leader Direction · Priority 1

Scale Affiliate TikTok untuk 9.9

Leader menentukan arah dan outcome. Specialist menentukan execution plan untuk mencapai target tersebut.

ObjectiveNaikkan GMV Affiliate
TargetGMV +15%
GuardrailROI ≥ target
Deadline25 Agu 2026
Execution Plan6 Task

Dibreakdown oleh KOL Specialist.

Progress Initiative72%

Naik otomatis dari execution task.

DependencyMarketplace

Promo & PDP Hero SKU harus locked.

TO DO

4
CAMPAIGNPerformance Signal
P1

Shortlist 30 Winning Creator untuk 9.9

Pilih creator berdasarkan GMV, CTR, efficiency, refund, dan match ke Hero SKU.

Expected Output30 creator qualified + shortlist sheet
CAMPAIGNWeekly Review
P2

Finalisasi Creator Reward 9.9

Finalize threshold reward, creator eligible, budget, dan expected outcome.

Expected OutputFinal mechanism + approved creator list
BAU WEEKLYRoutine

Weekly Creator Tier Review

Update Top / Middle / Small creator dan kandidat naik tier.

Expected OutputUpdated creator tier + scale candidate

DOING

WIP 3 / 3
BAU DAILYRoutine

Review Creator Performance Harian

Cek signal creator yang perlu scale, monitor, atau treatment.

Expected OutputCreator action list hari ini
CAMPAIGNBLOCKED
P1

Reaktivasi Winning Creator Wave 1

Menunggu Marketplace lock promo Hero SKU sebelum creator outreach dilanjutkan.

DependencyMarketplace · Promo/PDP Hero SKU
BAU DAILYRoutine

Follow Up Sample H+3 / H+7

Update status posting dan kendala creator yang menerima sample.

Expected OutputSemua due creator ter-follow up
WIP limit penuh. Tim tidak menarik task baru sampai minimal 1 task aktif masuk Review / Done.

REVIEW

2
CAMPAIGNLeader Direction
P1

Creator × Hero SKU Matching

Execution selesai. Menunggu review output sebelum digunakan untuk outreach.

Result32 creator match ke 4 Hero SKU
CAMPAIGNWeekly Review

Sample Batch #01 Reconciliation

Actual HPP + ongkir sudah diinput. Menunggu validasi evidence.

Result18 creator · actual Rp2.920.000

DONE

8
CAMPAIGNWeekly Review

Shortlist Creator Historical CR

Task selesai dengan result dan evidence lengkap.

Result25 creator qualified · 8 priority scale
BAU DAILYRoutine

Follow Up Outstanding Sample

Recurring occurrence Senin selesai dan masuk history.

Result14 creator contacted · 9 confirmed posting
SourceDirection / Performance / Weekly Review / Routine
CommitmentOwner + Expected Output + Deadline
FlowTo Do → Doing → Review → Done
CompletionResult + Evidence wajib sebelum Done
Tidak ada task yang sesuai dengan filter saat ini.

Task List

View alternatif untuk scan cepat dan filter tanggal
TaskTypeSourceOwnerStatusExpected OutputDueEvidence
Review Creator Performance HarianBAURoutineAffiliateDoingCreator action list11 Agu 12:00
Reaktivasi Winning Creator Wave 1CampaignLeader DirectionAffiliateBlocked20 creator locked12 Agu1 link
Creator × Hero SKU MatchingCampaignLeader DirectionAffiliateReviewCreator-SKU map11 Agu
Shortlist Creator Historical CRCampaignWeekly ReviewAffiliateDone25 creator qualified10 Agu

Budget KOL

Kontrol biaya kolaborasi: locked rate, product cost, shipping, dan kebutuhan campaign KOL.

s/d
Budget TargetRp30.000.000Februari 2026
Actual BudgetRp10.300.00034,3% used
Budget RemainingRp19.700.00065,7% available
Paid Creator CostRp7.100.000Locked rate
Product + ShippingRp3.200.000Sample-linked cost

Monthly Budget Utilization

PLAN VS ACTUAL
Jan
Rp1.275.000of Rp10.000.000
Feb
Rp10.300.000of Rp30.000.000
Mar
Rp0of Rp5.000.000
Apr
Rp4.900.000of Rp7.000.000

Cost Composition

Actual cost
Rp10.300.000Total
Creator Rate69%
Product Cost25%
Shipping6%

Cost Detail

Link to collaboration + sample
CreatorLocked RateProduct CostShippingTotalPayment
@kevinmichael08Rp4.500.000Rp272.238Rp14.000Rp4.786.238Lunas
@ygarhdnRp1.600.000Rp96.869Rp52.000Rp1.748.869Lunas
@pahyiRp2.700.000Rp96.869Rp6.400Rp2.803.269Lunas

Weekly Review

Cek hasil, catat yang perlu dibahas, lalu pilih prioritas minggu berikutnya.

04–10 Agu 2026 Review meeting · 12 Agu 2026
Draft
Affiliate GMV Rp231.840.000 Achieved
Creator GMV+ 27 Achieved
Video Posting 397 / 420 Below
Sample → Content 49% Watch

Need Attention

Tambah / hapus sesuai meeting

Next Priority

Maks. 3 fokus utama
P1
P2
Publish hanya membuat item di Next Priority menjadi Project Task.
✓ Weekly Review published. Next Priority sudah dibuat menjadi Project Task.

Data Source KOL

KOL memakai screenshot-first ingestion. Screenshot evaluasi konten akan diproses Vision menjadi metrik; MASTER SKU menjadi referensi product + HPP.

Screenshot → MetricsUpload atau Ctrl+V screenshot. Production Vision membaca angka asli; prototype ini tidak mengarang nilai.
SCREENSHOT SOURCE

Upload / Paste Screenshot

Ready
Creator Deal
Objective
Est. Posting
Last Listing Update
Ctrl+V screenshot atau pilih fileBisa multi-file. Klik area ini untuk buka folder.
EXPECTED OUTPUT

Awareness Insight Metrics

Waiting Screenshot
Creator
Platform
Views
Likes
Comments
Share
Save
Total Engagement
Engagement Rate
View / Follower
Production LogicImage → Vision extraction → validation → derived metrics → Content Performance. Screenshot tetap disimpan sebagai evidence sumber.
Primary

Content Insight Screenshot

Screenshot SOT
Role: Awareness: Views, Likes, Comments, Share, Save. Sales: Clicks, Orders, GMV jika screenshot attribution tersedia.
Supporting

KOL Profile Screenshot

Available
Role: followers dan account metric untuk Listing serta View/Follower Ratio.
Manual Module

Sample Tracker

Manual
Role: pengiriman, SOW, SKU, Ongkir, dan link konten diinput manual seperti Affiliate.
Master SourceMASTER SKU 2026
Internal SKU1.113
HPP FieldTotal HPP
UsageSample + Product Mapping

MASTER SKU

SKU internal RUSEL CO. Bukan SKU marketplace. Dipakai untuk Product lookup dan auto HPP di Sample KOL.

Loaded
Total HPP
SKUProductTotal HPP
Preview dibatasi 50 baris. Dropdown Sample memuat seluruh MASTER SKU.

Screenshot Import History

Prototype log
TimeSource TypeFilesVisionValidationStatus
Backend requiredNo Import Yet

Riwayat KOL

Performa, keputusan Weekly Review, task, result, dan evidence KOL tersimpan per periode.

s/d

History

Snapshot + learning
PeriodeGMVCRWeekly DecisionActionStatus
02–08 JulRp243.000.0001,35%Scale channelPush TikTok Video + Shopee MedsosSolved
09–15 JulRp247.900.0001,29%Maintain growthRepeat winning creator/contentSolved
16–22 JulRp218.100.0001,26%Conversion melemahCreator-product matching + winning SKURunning

Evidence KOL

Bukti kerja KOL disimpan sesuai konteks: screenshot insight, post link, proof collaboration, Ads Code, dan owning content.

Evidence Complete92%Task + collaboration
Insight Screenshot51Content evaluated
Post Links57Deliverables
Ads Code87Boost assets
Owning Files7Secured assets
CONTENT

Insight Screenshot

Screenshot sumber metrik evaluasi konten.

DELIVERABLE

Post Link

Reels / TikTok yang memenuhi SOW.

BOOST

Ads Code

Code ads untuk winning content.

OWNING

Raw / Draft File

Asset yang sudah dimiliki brand.

Recent Evidence

KOL-specific evidence index
CreatorEvidence TypeReferenceRelated ModuleStatus
@ItingsmeledaxInsight ScreenshotContent 08 FebContent PerformanceComplete
@LauragunawannOwning FileDrive AssetContent AssetsComplete
@kevinmichael08Post + EvaluationTikTok VideoCollaborationNeed Insight SS
UNIVERSAL DATA SOURCE

Import Database

Source tersedia mengikuti workspace aktif. Beberapa jenis file dapat dimasukkan dalam satu batch.

Workspace · KOL
Upload database

XLSX, XLS, atau CSV · pilih satu atau beberapa file sekaligus.

TRANSACTIONPesanan
EVALUATIONCreator Performance
SOURCE OF TRUTHVideo Affiliate
LIVELIVE Harian
SAMPLESample Performance
MASTER DATAMaster TikTok
MASTER DATAMaster Shopee
FileDetected SourcePeriodStatus
0 file dipilih Multi-source queue

Prototype UI: setiap file dapat memiliki source berbeda dalam satu import batch.